I am a digital PR and digital media communications specialist, brand journalist, writer, and AI enthusiast based in Dubai.
With over 17 years of experience in PR, writing, and digital communications, I recently left my 9-5 job to design myself a life that offers me flexibility, fulfilment and financial freedom as a career-driven mother of two.
I believe the transformative power of the internet and emerging technology (like artificial intelligence) will reshape our work and personal lives.
It will offer us opportunities like we have never imagined and give us skills we never thought we had enough time to build. This will enable anyone to build a business doing anything they want, with no prior skills!
I’m constantly experimenting with new tools to improve my productivity and efficiency. Currently, I building a community of working mums interested in learning about and using emerging technology like AI to work better and faster.
My journey is not only a personal pursuit of time and financial freedom, but also a mission to inspire others, especially working mums, to believe in the possibility of creating a life that combines career aspirations with parenthood.
In my free time, I write about sustainability and business impact. You can check out some of my writing, here.
